Schools Get The Yellow Recycling Bug
21 April 2005

Schools across the Western Isles are competing in the Yellow Woods Challenge 2005 – the simple, educational and fun environmental campaign run by Yellow Pages and the Woodland Trust working with the Waste Aware Western Isles Team, Comhairle nan Eilean Siar.

Kirk, the recycling bug and campaign mascot, is urging schoolchildren, their families and friends to bring old Yellow Pages directories to school for recycling.

The Yellow Woods Challenge aims to get children into the recycling habit while learning all about paper, recycling and woodland conservation through Kirk’s lively teaching materials and Challenge video.

The schools that collect the most directories per pupil will win cash prizes from Yellow Pages. For every pound awarded to schools, a matching pound will be given to the Woodland Trust to support its new tree planting campaign, ‘Tree For All’, and enable hundreds of schools to plant native tree saplings in their grounds.

Richard Duggleby, head of external relations at Yell, the publisher of Yellow Pages directories, said: “Since 2002, more than half a million schoolchildren have taken on the Yellow Woods Challenge. This year, we expect 300,000 pupils across the UK to have fun recycling Yellow Pages directories and learning about the environment with Kirk.”

Angus Nicolson, Chair, Environmental Services Committee, Comhairle nan Eilean Siar, said: “This is the first year that we are recycling Yellow Pages directories with schools. We hope it will become something teachers, parents and pupils all look forward to in the school calendar. It not only keeps old directories out of landfill, but will also help us deliver lots of other recycling messages to schools.”

The following schools have signed up for the Western Isles Yellow Woods Challenge:

Back, Barvas, Bayble, Knock, Sandwickhill, Airidhantium, Sgoil Nan Loch, Tong, Sir E Scott, Leverhume Primary, Lionel, Lewis Independent Christian School, Sheilebost, Cliasmol, Scalpay, Craigston, Daliburgh, Paible, Stoneybridge, Eriskay and Balivanich.

Residents who do not have a child attending a participating school can recycle their old Yellow Pages directory by contacting one of the above schools or by taking it to their nearest paper recycling point. For details of the nearest location, call the Waste Aware Helpline on 01851 709900 or visit either
www.cne-siar.gov.uk/recycling or
www.yellgroup.com

Yellow Woods Challenge